Rainbow Media Holdings LLC
Rainbow Media Holdings LLC has been an innovator in television programming and entertainment since its creation in 1980. Today, this Cablevision subsidiary is a leading producer of targeted, multi-platform content for global distribution, creating and managing some of the industry’s most compelling and dynamic entertainment brands.
A cable programming pioneer, Rainbow Media is the force behind such respected brands as AMC, a multi-platform network that celebrates classic movies and high-quality scripted original series; IFC [The Independent Film Channel], a network dedicated to independent film and related programming, uncut and uncensored; Sundance Channel, the network for independent-minded viewers seeking a diverse and engaging selection of films, documentaries, and original programs; and WE tv, a cable network devoted to providing women with entertaining and informative programming that is relevant to their lives.
Rainbow Media’s IFC Entertainment extends the IFC brand beyond television, broadening the audience of independent film and supporting independent filmmakers through its multi-faceted entertainment programming businesses, which include IFC Films, IFC Productions and the IFC Center. IFC Films is a leading distribution company for independent film. IFC Entertainment's day and date film distribution model makes independent films available to a national audience by releasing them in theaters through IFC Films and simultaneously on cable's On Demand platform and pay-per-view through IFC In Theaters. IFC Productions is a feature film production company and the IFC Center, the bricks-and-mortar home of the IFC brand, is a state-of-the-art cinema that shows art-house films in the heart of New York City's Greenwich Village.
Forging new ground with original programming custom-built to maximize new distribution platforms, Rainbow Media’s original On Demand offerings include LIFESKOOL and SPORTSKOOL. And the company’s VOOM HD Networks is the largest suite of high-definition channels available today.
Representing its networks to the advertising community and providing technical services to the cable, broadcast and satellite industries, Rainbow Media’s portfolio of operations also includes Rainbow Advertising Sales Corporation (RASCO), the cable industry's most diverse advertising representation firm, and Rainbow Network Communications (RNC), a full-service programming origination and distribution company.
